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New model homes going up in Mooresville

Allen Norwood
Allen Norwood writes on Home design, do-it-yourself and real estate for The Charlotte Observer. His column appears each Saturday.

If you’re looking for more signs that the new-home industry is kicking back into gear, here’s one that’s hard to miss: Schumacher Homes is building three models and a design center overlooking I-77 in Mooresville, just south of busy Exit 36.

No prices or even model names yet for the new designs, but one will become part of the company’s Earnhardt Collection, named for Kerry and Rene Earnhardt. (Word is that Kerry drops by regularly to do video on progress for that one. And he’s not even going to move in!)

Tim Reese, general manager for Schumacher’s Charlotte division, based in Mooresville, said the division builds in 15 or 16 area counties. “Our business is up 30 percent (this year),” he said. With business picking up, it’s an ideal time to consolidate operations at this single location.

The Earnhardt home is the one on the left, as you face the site from the highway. It will be about 2,600 square feet, with signature cottage and Craftsman touches from the collection.

I wrote about the Earnhardt collection a while back. The 22 current models carry names important to the racing family: There’s a Newton plan and a Kannapolis plan; Giant Sequoia is named for Kerry’s dad, Dale Sr.

“We don’t have a name for (the new one) yet,” Reese said, “but will soon.”

The other two models are a one-story of about 2,200 square feet and a larger two-story house of 3,600 square feet. Like the names, pricing is still being worked out for all three. Reese said he expects prices to range from the low $200,000s to close to $500,000.

Work hasn’t started on the building that will contain the design center and area construction headquarters. That will be a commercial building, requiring a little more planning. Reese said the building should be under way this month.

When that’s complete, Reese will close the office on nearby Williamson Road and move to the new complex.

Schumacher is a family-owned business born in Ohio that just builds homes. It doesn’t develop neighborhoods, sell lots or even build speculative homes. Every home is sold before construction begins, with lots of decisions made before dirt is turned. “Our average build time is four months, because it’s all done up front,” Reese said.

You can see the plans it offers, including those from the Earnhardt Collection, at .

The new models should be completed, furnished and open to the public by late fall, Reese said.

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