March 2014

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Best of the City: Design

By Sarah Crosland, Simone McDowell, and Blake Miller

Posted: Monday, Jan. 27, 2014

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Brand Management
As the masterminds behind the brands of hip spots like South End's Unknown Brewing Co. and Uptown's Halcyon Flavors of the Earth, it’s clear why Charlotte businesses in need of an identity (and, oftentimes, an interior aesthetic to match) are flocking to The Plaid Penguin and 3pm Creative Group. “We believe that design can inspire the observer to think and feel differently about a product, service, or experience,” explains Joe Haubenhofer, co-found of TPP. Last month, TPP’s work was on display at the recently-opened Stagioni (Italian for “season”) in Myers Park, the brainchild of chefs Bruce and Kerry Moffet. “Modernity collides with tradition [at Stagioni],” says Haubenhofer of the space housed in the historic Reynolds-Gouramajenko residence (which most Charlotteans know as the Villa off Providence Road). Now TPP is looking forward to unveiling more of its work in 2014 with the re-branding of Good Food on Montford and Viva Raw, several food and drink events including a beer and cheese event at Unknown Brewing Co. and an ultimate Italian dinner with three of the Queen City’s top chefs. www.3pmcreativegroup.com

Traci Zeller

Traci Zeller
Interior Designer Traci Zeller shifts from her polished and chic style with her first capsule collection under Traci Zeller Textiles. The collection was inspired by artwork made by her twin boys and leans toward whimsical, fun and colorful patterns. Zeller partnered with Trellis Studio on creating the collection and has plans to continue the partnership with another line of textiles (reconnecting to her signature style) and plans to debut a line of pillows in March. The new line is inspired by vintage artwork Traci found scouring through flea markets in Paris. “I love helping families live stylish, beautiful, harmonious lives and design is so fundamental to that” says Zeller. www.tracizeller.com

Scott Alexander

Shop Talk
Fashionable design favorite, Alexander Scott has made the move to Myers Park. The multi-vendor interiors shop, which recently relocated from Dilworth to the corner of Providence and Queens, comes with a savvy upgrade. While the new location features the same stylish furniture, art, and antiques, it now features a new focus on chic gifts. “We want to offer something better to our clients,” says co-owner David Newcombe. “Our clients have exquisite taste and demands, and that is exactly what we intend on supplying.” And with 25 partners providing one-of-kind décor and accessories, supply shouldn’t be a problem. www.alexanderscottinteriors.com

Elle & BaeElle & Bae

Elle & Bae
Stylish duo Kim “elle” Loring and Ariene “bae” Bethea launched their Elle & Bae pop up shops last fall in South End—and quickly gained a fashionable local following. The stylish friends’ events feature high-end vintage décor and furniture curated by local artisans and vendors. Each pop up begins with a Friday evening event for the local design community, followed by all day Saturday for all savvy shoppers. The self-proclaimed “curators of chic” have plans for quarterly shops in 2014. Visit their website for details. www.ellebae.com

Skye Condos

Luxe Lodging
Charlotte’s latest mixed-use development comes fully loaded with 67 condominiums, a hotel, retail, and a rooftop restaurant and bar—which makes Skye Condominiums the first of its kind in Uptown. And this sleek Second Ward building has a hefty design history. Originally launched in 2004, it went through various owners and designs before its final upscale form. This month, get a peek inside the lobby’s elegant stone flooring and wood paneled walls and the rooftop’s chic pool and sun deck, at the opening of Chef Rocco Whalen’s new Fahrenheit Restaurant on the 20th floor. www.skyecondos.com

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