NBA Notebook | Rockets' big streak equals big business

The Houston Rockets' record-setting winning streak became big business.

The streak reached 22 wins, second-longest in league history, before the Boston Celtics beat the Rockets 94-74 Tuesday night. That game delivered a 1.7 national rating for TNT, the network's highest-rated, regular-season game since Chicago's victory against Miami in the 2006-07 season opener.

The NBA celebrated the streak with the creation of a T-shirt reading, "Houston Rockets, Where winning streaks happen," above the No. 22. The shirt began selling Friday at NBAstore.com for $17.99.

The Web site and the NBA Store in New York saw a triple-digit increase in Rockets merchandise over the same period last year, and game-day sales at the Toyota Center were up 30 percent during the streak.

Visits to the Rockets' page on NBA.com during the streak, which began Jan. 27, were 86 percent higher than the same dates last year. -- ASSOCIATED PRESS

Around the league

ATLANTA: Team is 8-11 since trading for Mike Bibby.

CLEVELAND:Ben Wallace had his sore back re-examined Saturday in Cleveland and missed the game at Milwaukee. Wallace had a precautionary MRI. A team spokeswoman said the results were negative, that Wallace would be treated for back spasms and is day-to-day.

GOLDEN STATE: Before Friday's game against Houston, Stephen Jackson teamed with five-time Grammy winner John Legend to promote the Show Me Campaign, which aims to fight poverty in Africa. Jackson pledged to donate $500 for every point he scored in the game. He finished with 15, for a $7,500 contribution. Jackson plans to travel to Africa this summer.

LOS ANGELES CLIPPERS: Center Chris Kaman (back) missed his seventh straight game Friday.

LOS ANGELES LAKERS:Pau Gasol missed his fourth straight game Friday. Gasol was on the floor before the game, shooting the ball and doing some activity drills. Coach Phil Jackson doesn't expect him to be ready for today's game against Golden State.

SEATTLE: Coach P.J. Carlesimo's next victory will be his 200th in the NBA. -- ap

Quoting

"Welcome to Denver Nuggets land. We play so fast, sometimes it's good and sometimes it's dangerous." -- Nuggets coach George Karl, after a 14-1 fourth-quarter spurt carried Denver to a 125-114 victory against the New Jersey Nets on Friday night




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