There are two things I can say with certainty: Everyone loves getting mail and if you’re a product junkie like me, you can drop $10 at the drugstore with little effort.
So Birchbox makes perfect sense. Every month, four to five deluxe samples are sent to your door. If you review the products on the site, you earn points to use towards the purchase of full-sized faves.
Birchbox is the latest fashion and beauty brainchild of grads of the Harvard Business School (Gilt Groupe was created by HBS alumnae, as was Rent the Runway). It’s so simple, but so beautiful too.
I was giddy when I got an email notice that my box had shipped. When it arrived at my office, I couldn’t even make it home before tearing it open to see what surprise goodies had come my way (If you’re interested in joining Birchbox, click here.)
Inside, I found: