David Reibstein, professor of marketing at the Wharton School at the University of Pennsylvania, speaks in Charlotte about his national branding project and how the U.S. could be viewed globally depending on which presidential candidate wins. Vide McClatchy CeSmith@charlotteobserver.com
David Reibstein, professor of marketing at the Wharton School at the University of Pennsylvania, speaks in Charlotte about his national branding project and how the U.S. could be viewed globally depending on which presidential candidate wins. Vide McClatchy CeSmith@charlotteobserver.com

What’s Charlotte’s image after HB2? Ask a branding expert

September 07, 2016 04:24 PM