Famous Toastery, previously called Toast Café, will open four new Charlotte-area locations this fall – in the University area, Matthews, Indian Land and Concord.
The chain started in a Huntersville house-turned-restaurant by childhood friends Robert Maynard and Brian Burchill in 2005. A spokeswoman for the company says the name change happened late last fall and was intended to differentiate the gourmet breakfast/brunch brand as it expands, though not all its signage has been switched over.
The University location will be 8933 JM Keynes Drive, Suite 2, just off North Tryon. The Concord location will be 8680 Concord Mills Blvd. Suite 10, right near the Derita Road intersection. Exact locations for the Indian Land and Matthews restaurants weren’t immediately available.
All the new Charlotte-area locations will open in the October/November time frame, the spokeswoman says; exact opening dates weren’t available.
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Continuing its expansion elsewhere this year, Famous Toastery will also open a Winston-Salem restaurant in August and another in Jacksonville, Fla., sometime this fall.
The local chain operates six other locations in North and South Carolina – in Cary, Davidson, Mooresville, Tega Cay and in Charlotte’s Dilworth and Ballantyne neighborhoods.
David Lutton, a former Panera Bread franchisor who signed a deal with Famous Toastery owners for the Charlotte market, told the Observer earlier this year that the chain’s focus is “just taking care of the Charlotte market, not overbuilding it.”
“We’ve got our hands full for the next three years,” he added.
Observer reporter Jonathan McFadden contributed.