Bojangles' and Charlotte-based AC&M Group, the restaurant chain's agency of record for the U.S. Hispanic market, worked together to define the chain's new Spanish-language tagline, ¡Es Bo Time!, which debuts in this commercial airing on Spanish-language stations. Video courtesy of AC&M Group
Bojangles' and Charlotte-based AC&M Group, the restaurant chain's agency of record for the U.S. Hispanic market, worked together to define the chain's new Spanish-language tagline, ¡Es Bo Time!, which debuts in this commercial airing on Spanish-language stations. Video courtesy of AC&M Group

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March 02, 2016 1:00 AM

Charlotte-based AC&M Group forging cultural connections for Bojangles’

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