NOTE: Registration for this event has closed.
You and your students are invited to the South-Central Piedmont N.C. Journalism Day at the Charlotte Observer, sponsored by the Observer and the N.C. Scholastic Media Association.
The workshop will be held on Tuesday, October 4, 2016, from 9 a.m. to 1:30 p.m. at the Observer offices in uptown Charlotte. A reminder that we’ve moved! We are now located at 550 S. Caldwell St. in the NASCAR Plaza tower.
Media professionals and educators will serve as presenters. We will offer a total of 10 sessions in the two morning time slots. After lunch there will be a panel discussion focusing on the upcoming election for everyone to attend.
The registration fee is $15 per person. Lunch is included in the fee. Preregistration is required; we cannot accept on-site registrations. Deadline for registration is Friday, September 30, 2016.
Teachers attending the workshop will be eligible for continuing education credit.
Please click here to register online.
You can mail your check to this address: June Lancaster, The Charlotte Observer, PO Box 30308, Charlotte, NC 28230. If you have questions, give me a call.
We look forward to seeing you there!
8:30 a.m. - 9:00 a.m. Registration, Charlotte Observer offices, 10th Floor NASCAR Plaza Tower
9:00 a.m. - 9:30 a.m. Welcome and remarks by Observer editor Rick Thames
9:40 a.m. - 10:30 a.m. First round of sessions
*Social media strategies
*Feature writing basics
*Big words: write a better headline
10:40 a.m. - 11:30 a.m. Second round of sessions
*Get the great photo and video
*Everybody’s a critic but I get paid
*The ever changing world of digital advertising
*Sports reporting in the social media age
11:40 a.m. - 12:20 p.m. Lunch
**Adviser’s roundtable and student editor’s roundtable will be held informally during lunch
12:30 p.m. - 1:15 p.m. Panel discussion on the upcoming election
1:15 p.m. - 1:30 p.m. Announcements, door prizes and adjournment
Big Words: Write a Better Headline: Trent Roberts, Observer copy desk team leader
How to write a must-read headline.
Editorial Writing: Eric Frazier, Associate Editor
Learn about the history and importance of editorial writing in American newspapers, and see the Observer editorial board's processes in researching and writing editorials. Also learn how to differentiate opinion writing from objective news coverage.
The Ever Changing World of Digital Advertising: Chad Martin, Observer advertising sales manager
More ads equal a bigger budget for your newspaper or yearbook. Learn from a pro: Techniques for selling ads in your market and creating ads for customers who don’t have camera-ready material for you.
Everybody’s A Critic ... But I Get Paid: Lawrence Toppman, Observer drama and film critic
Who wouldn’t want this job? Lawrence Toppman talks about what he does and how to write thoughtful reviews of events at your school.
Feature Writing Basics: Mark Washburn, Observer reporter and columnist
News writing is great, but for those who love words and the craft of writing, there's nothing like producing a great feature story.
Get the Great Photo and Video: Todd Sumlin, Observer video director/photographer
Award-winning Observer photographer give tips on getting photos and videos that tell stories.
Journalistic Ethics: Roland Wilkerson, Observer deputy features editor
Is it OK for a journalist to work as a volunteer for the rape crisis center? OK to take the uhs and ahs out of quotations? OK to drop the background out of a photo?
Media Law: Jonathan Jones, Director North Carolina Open Government Coalition
Could you be sued for libel? Can your principal censor a story in the student newspaper? Learn about current media law, with a focus on school newspaper staffs.
Social Media Strategies: Corey Inscoe and Katie Toussaint, Charlotte Five
Pitfalls and pointers for Facebook, Twitter and the newest social media.
Sports reporting in the Social Media Age: Instructor TBA
For Student Editors
**Roundtable Discussion for Student Newspaper Editors: Monica Hill, UNC-Chapel Hill (NCSMA Director) and Adviser TBA
This session will offer current student newspaper editors the opportunity to share experiences and talk over issues faced by all schools. Bring your ideas -- what’s working well for you? What isn’t? What do you need from school administrators? How can you get it?
**Roundtable Discussion for Journalism Advisers: Monica Hill, UNC-Chapel Hill (NCSMA Director) and Adviser TBA
Talk with other journalism teachers and publication advisers and get updates on current initiatives in journalism education. You’ll receive resource information on Newspaper in Education and scholastic journalism programs.