The bling-obsessed hip-hop culture is ripe for parody.
Millionaires aren't quite parodying misogynistic rappers, but this Los Angeles-based female electro-dance trio does manage to turn gender stereotypes on their ear by rapping through their grillz about things like (gasp!) alcohol and money.
With over 11 million MySpace spins (www.myspace .com/millionaires), the group is causing quite a stir with humorous, in-your-face tracks that draw on '80s new wave, dance-pop and hip-hop.
And like '90s punk-rockers Bikini Kill – and, more recently, Lily Allen (“Smile”) and Katy Perry (“I Kissed a Girl”) – the women of Millionaires are take-charge types who can be just as raunchy as the male hip-hoppers who often make us cringe with lyrics that are anything but alluring. (Yet because Millionaires' songs are so funny and have such good beats, it's easy to forget that they're satirists.)
Digital Access for only $0.99
For the most comprehensive local coverage, subscribe today.
Surprisingly, Millionaires don't tap the same well as Northern State, the white female rap trio from Brooklyn that combines riot-grrrl and Beastie Boys. Instead, they veer toward “Delirious”-era Prince, synth-pop star Stacey Q and early female rap trio J.J. Fad (which Fergie sampled on 2006's “Fergalicious”).
In my book, that's a recipe for fun.