Media Scene

Natalie Pasquarella moves up to NBC flagship in New York

Natalie Pasquarella
Natalie Pasquarella

Natalie Pasquarella, who propelled WSOC’s 10 p.m. newscast to first place only months after taking the anchor chair, will be joining NBC’s New York station this summer.

In her seven years in Charlotte, Pasquarella rose to be one of the city’s most recognizable news personalities as she climbed in the ranks at WSOC (Channel 9) from the morning news desk to the 10 p.m. anchor on sister station WAXN (Channel 64).

In New York, Pasquarella, 33, will anchor the evening news on weekends and be a reporter during the week.

“We both know that she will take the city by storm,” said WSOC general manager Joe Pomilla and news director Julie Szulczewski in a joint statement Friday.

While attending Kent State University, Pasquarella worked in New York as an intern for Time Warner Cable’s NY1 News.

“After that, I always knew New York was where I wanted to cover the news hopefully one day,” she said.

A native of Steubenville, Ohio, she was working at her hometown station when hired in 2008 by WSOC.

In 2010, Pasquarella moved from mornings to the 10 p.m. newscast. By the end of the year, the show passed rival WCCB (Channel 18) in the ratings and has been increasingly dominant in the time slot for more than two years.

Pasquarella said she enjoyed having an hour-long newscast with various features, including her teamwork with chief meteorologist Steve Udelson.

In 2011, Pasquarella was sent to Washington to interview with President Barack Obama on local-international trade issues. She has done investigative series on human trafficking and the rise of black tar heroin in Charlotte.

Charlotte is the nation’s 24th largest television market by population and New York City is No. 1. Her new workplace, WNBC, is the NBC-owned flagship station for the network.

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