The trip-booker site Jet Setter just released polls that nearly 60 percent of all travelers feel compelled to share their vacations with left-behinds, and that photos are the dominant way of doing that.
No surprise there. This is a tradition that goes back to the time when View Masters were the way people delivered the images because Super 8 home movie cameras were yet to be invented.
It’s the details within the surveys that are interesting.
How does experience-sharing break down?
48 percent say they share photos
18 percent share reviews
17 percent share check-ins ( “We’re here!”)
12 percent share videos
5 percent say they share all types of content.
What are the most popular types of experiences we share?
Activities/excursions (35 percent)
Meals/drinks (27 percent)
The hotel room (20 percent)
Amenities (17 percent)
Use social media? Which?
Facebook (48 percent)
Instagram (21 percent)
Twitter (8 percent)
Snapchat, YouTube, Tumblr, Vine and other cited platforms received less than a quarter (23 percent) of the combined vote.