Business

Work this way: How Charlotte’s savvy professionals get ahead

Charlotte entrepreneur Mike Ferretti is the only PostNet franchisee in the U.S. to have four centers.
Charlotte entrepreneur Mike Ferretti is the only PostNet franchisee in the U.S. to have four centers. COURTESY OF POSTNET

This week, we get to know Charlotte entrepreneur Mike Ferretti, who last year became the first PostNet franchisee to own four of the centers, which handle printing, direct mail and logistics services for small businesses. His stores are located in Cornelius, north and south Charlotte, and Mooresville.

“Like many small business owners, I juggle responsibilities and wear many hats, including sales, marketing, handyman, IT, etc.,” Ferretti said by email.

Here’s a look at how Ferretti works, with comments edited for brevity:

What's your morning routine? I like to have about 30-45 minutes to check emails, go over my schedule and calendar. On the mornings that I need to run around and get my two daughters ready for the school day, I typically only have about 10 minutes.

What are your favorite devices, and why? My phone tops the list because it keeps me connected and lets me communicate with staff and customers from anywhere. Another go-to device is my office desktop computer. Let’s face it, you can’t do everything from a phone. Plus, I like the old-school desktop so I can work using a full screen and keyboard.

Best apps? Favorite apps would have to be Google Calendar and Gqueues, a task management app.

One word to describe how you work: Analytically. I like to analyze everything and come up with a plan of attack before rushing in.

Early bird or night owl: I used to be a night owl, but now I’m more of an early bird. I like to get all of my work done so I can enjoy my nights and be work free.

Introvert or extrovert: I am actually an introvert. But like they say, introverts make the best salespeople because we actually listen.

Best tip for staying organized: Technology can be helpful. I have all of my bills set up on autopay so I don’t have to think about it.

What does your workspace look like? I call it chaotically organized. I run four locations out of one office so I have piles here and there but know where everything is.

Are you a power napper? No, I can’t do power naps! If I try, it usually results in a much longer 2-3 hour sleep.

What’s the best advice you've ever received? When working, take a minute to stop and think about whether the task you are doing is generating any money. Many times, this has gotten me back on track and prevented me from wasting time on non-revenue generating tasks so I can focus on growing my business.

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