Way2Save reaches 1 million customers

Wachovia Corp. today said its “Way2Save” savings program has hit the 1 million customer milestone, hitting the benchmark faster than the company had expected.

The program, which began in January, transfers $1 from customers checking accounts every time they make a check card purchase or electronic payment. Way2Save has helped the bank attract 300,000 new customers and 400,000 new checking accounts, the Charlotte bank said.