What's In Store

H&M to open Hickory store Dec. 10

An H&M store in New York
An H&M store in New York Getty Images

Fashion retailer H&M will open a Hickory store in the Valley Hills Mall on Dec. 10.

H&M is a Swedish retailer known for its trendy apparel offered at affordable prices. Along with its clothing for adults and teens, the 20,000-square-foot Valley Hills Mall store will carry H&M’s children’s collection, for newborns to 14-year-olds.

The new store is at 1960 U.S. 70 SE. It will be open 10 a.m.-9 p.m. Monday-Saturday and noon-6 p.m. Sunday.

The retailer will take on about 20 employees at the new store. Those interested in applying can learn more at career.hm.com or by calling the store at 828-328-2436.

On opening day in Hickory, H&M will offer the first 100 shoppers various giveaways like an H&M T-shirt. The retailer said customers who recycle clothes on opening day can also enter to win a gift card valued from $50 to $250.

H&M operates 407 stores across the U.S., including 10 in North Carolina.

Katherine Peralta: 704-358-5079, @katieperalta