What's In Store

Kate Hudson’s activewear line will open SouthPark store this summer

In this Dec. 18, 2014 file photo, Kate Hudson arrives at The People Magazine Awards at the Beverly Hilton hotel in Beverly Hills, Calif. Hudson co-owns Fabletics, an online seller of workout gear. (Photo by Chris Pizzello/Invision/AP, File)
In this Dec. 18, 2014 file photo, Kate Hudson arrives at The People Magazine Awards at the Beverly Hilton hotel in Beverly Hills, Calif. Hudson co-owns Fabletics, an online seller of workout gear. (Photo by Chris Pizzello/Invision/AP, File) Chris Pizzello/Invision/AP

Fabletics, actress Kate Hudson’s new activewear line, is opening a store this July in SouthPark mall.

The new store will be in the spot previously occupied by Touch of South near Victoria’s Secret, a mall spokeswoman said. Fabletics is hiring store associates and managers in preparation for its opening, according to Fabeletics’ website.

Fabletics is a subscription retailer that sells personalized athletic outfits and accessories based on customers’ workouts and fashion preferences. It’s a subsidiary of JustFab Inc., which is headed by CEOs Don Ressler and Adam Goldenberg.

Hudson, known for her roles in romantic comedies such as “How to Lose a Guy in 10 Days,” launched Fabletics with Ressler and Goldenberg in October 2013, according to the retailer’s website. The first brick-and-mortar Fabletics stores opened September 2015.

In February, Forbes reported that Fabletics plans to open 75 to 100 stores over the next three to five years.

Katherine Peralta: 704-358-5079, @katieperalta

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