Red Cross chapter seeks help

The Greater Carolinas chapter of the American Red Cross put out a call today for financial help, saying donations have dropped considerably in recent months.

Red Cross officials say the struggling economy has put a damper on donations, which left a shortfall of almost $500,000 for the fiscal year that ended June 30.

“In spite of the shortfall in donations, our chapter has been able to continue providing these services by tapping into reserves,” said Pam Jefsen, CEO of the Greater Carolinas chapter. “However, those reserves are very limited, and additional funds are needed this month in order for the Red Cross to be able to continue providing these critical services in our community.”

Jefsen said the Charlotte-based Greater Carolinas chapter must come up with an extra $400,000 by the end of this month, or the chapter will have to cut services in areas such as disaster preparedness and response.

Those services include providing assistance for families affected by fire or other unusual events – such as the west Charlotte family left homeless this morning when a motorist lost control of his car and slammed into a house.

Donations can be made online at www.redcrosshelps.org, or by calling 704-347-8271.

All donations are tax-deductible.