The Renaissance Charlotte SouthPark has completed the second phase of a project to transform every part of the hotel. Managers hope the changes will help boost the SouthPark area's reputation for luxury and its goal of becoming a national destination.
The most recent changes to the Renaissance Charlotte SouthPark include a redesign and upgrade of all 264 guest rooms.
The spaces are more modern, with linens in hues of red and gold and such upgraded technology as high-definition flat-screen televisions, said Tom McNeill, area director of sales and marketing for the hotel and two other Charlotte Marriott properties.
The room upgrades come on the heels of a fitness center renovation that was completed in the spring. That phase brought in high-end fitness equipment and transformed the center into neon environment filled with mirrors, light walls and chrome finishes.
McNeill said the design will become the prototype for all the Renaissance fitness centers across the country.
“A lot of hotels are doing some type of renovation project, but the magnitude of this is just so great,” he said. “It completely redefines the entire hotel.”
McNeill said he believes the changes help the Renaissance fit in better with SouthPark's reputation for luxury.
He also hopes the changes increase the chances SouthPark residents will ask visiting family and friends to stay there, boosting the area's profile as a destination. Today, a great majority of SouthPark hotel guests are business or leisure travelers, he said.
The last phases of renovation are scheduled to begin this fall, and will focus on the hotel's meeting spaces and ballroom areas. By January, the hotel expects to remodel the lobby, restaurant and lounge areas.
The hotel has been open since 1998, when it was the Hyatt. The Marriott Family Trust bought it last spring.