A Charlotte developer recently hosted a party to launch its new townhouse community.
The developer served hors d’oeuvres and wine to south Charlotte residents as bulldozers tore down existing structures.
It’s not a tactic developers usually employ, but Copper Builders President Wade Miller said it was appropriate. After all, he said, some residents really disliked the previous project planned for the site at Carmel and Colony roads.
“The style of the buildings that were going up there were more Mediterranean, with tile roofs and yellow stucco,” Miller said. “It’s just really not Southern style. It was considered by many in the area to be a big eyesore in an otherwise very nice area in south Charlotte.”
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About a decade ago, developer Ray “Rip” Farris III and his Tuscan Development company announced plans to develop a luxury townhouse and condo community called Hagood Reserve at the 9-acre site, which includes a pond.
Construction started in 2008 and developers started building a two-unit condo building and a six-car garage; but the project stalled.
Hagood Reserve filed for Chapter 11 bankruptcy protection in 2010, and the property changed hands a couple of times before catching the eye of Copper Builders.
Now Copper Builders is developing a 34-unit townhouse community called Easton Park. Construction began Oct. 21 with the demolition of the existing structures on the property.
“We really went first class with the whole event,” Miller said.
Miller said the new project will feature two-story townhouses ranging from 3,000 to 3,500 square feet. The exteriors will be brick, and the neighborhood will feature cobblestone streets and gas lighting.
The units will have two-car garages, master bedrooms downstairs, granite counter tops, Thermador appliances, hardwood floors and detailed interior trim, said Miller.
“We’re considering the project to be custom homes. It just so happens that our custom homes are attached,” Miller said. “Everybody can really design the house exactly what they want and what meets their needs.”
“The buyer who is really most interested in this project is a down-sizer,” said Miller. “It’s designed for folks who live in the area and like the area who are looking for a smaller but nice space.”
Cambridge Properties is developing the project.
Miller said the main neighborhood amenity will be a pond. Developers said residents can expect walking trails throughout the community that lead to the pond, as well as a pocket park with a fountain and benches.
Prices will range from the high $600,000s to the high $900,000s.