Waxhaw leaders are looking to recruit members from throughout the area for an array of advisory boards.
Lisa Hoffman, Waxhaw’s events and promotions manager, came up with the marketing campaign “Who’s driving this train? Everyday people like you!”
“I wanted people reading the information to connect with the message and say to themselves, ‘Hey, everyday citizens just like me can help my community in whatever area interests me,’’ Hoffman said.
Waxhaw Commissioner Steve Maher said, “Citizen and stakeholder engagement is a crucial piece of how a government operates, and our boards and committees play an integral part in ‘Team Waxhaw.’”
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Maher said that with the naming of new Town Manager Warren Wood and the finalizing of strategic initiatives for the town, the timing is perfect to realign boards and committees.
“We actually have four types of memberships on the committees: resident, business owner, property owner and individuals with specific knowledge and experiences, which opens the door for broader participation by nonresidents.”
That would apply to people like me.
I live in an unincorporated area of Union County, north of Waxhaw town limits, south of Marvin, inside the 28173 ZIP code area; but when I’m asked where I live, I say Waxhaw.
Certain boards and committees still require that members be Waxhaw residents. These include ABC Board, Board of Adjustment, Planning Board and Historic Preservation Commission.
Other boards and committees are open to nonresidents with relevant experience. A full description of each, including time commitment, is available at www.waxhaw.com/iwanttohelpdrive.
Here is a summary:
▪ Economic Restructuring Committee works to establish Waxhaw and the downtown as the commercial core of the region. Finance officers, bank managers, business owners, commercial real estate professionals, business development managers and small business counselors would be a good fit.
▪ The Promotions Committee is about branding. The Committee creates monthly retail promotions to bring local and outside residents into town to shop. Retail marketers, sales and marketing professionals, product managers, interior designers, social media experts, advertising executives and store managers would be great assets on this committee.
▪ The Parks, Recreation and Culture Advisory Board works with town staff to assist with quality of life initiatives. Desired skill sets include real estate, construction, conservation, event planning, marketing and commercial finance.
▪ The Design and Appearance Committee endeavors to create an inviting and visually appealing town through public area landscape design, streetscapes, lighting projects, and signage. Historic preservationists, architects, developers, landscape designers, construction professionals and gardeners would be great members.
▪ The Organization and Advisory Committee oversees the Waxhaw Main Street Program and town economic development initiatives. Consensus builders, personal networkers, with partnership building, public relations, recruiting and fundraising skills are needed.
“As to the recruitment, we have our marketing campaign to generate interest,” Maher said. “Commissioners are actively recruiting and making themselves available to explain the function, time commitments, and responsibilities.… Once we make the initial appointments we will continue the recruitment of individuals throughout the year.”
See Town Clerk Melody Shuler for applications, which must be submitted by Aug. 1. She can be reached at firstname.lastname@example.org.
You also can contact Maher at at email@example.com.
John Anderson is a freelance writer: firstname.lastname@example.org.