University City

Sweets, art merge in her cakes

A continuing trend among women lately is quickly growing: stay-at-home moms becoming entrepreneurs.

Now, with the internet and other technology, staying home and running a business is more accessible.

One such pioneer who launched a home-based business is Jessica Rosetti-Boyme of Concord.

Before giving birth her two daughters, Rosetti-Boyme earned an art degree and worked as a middle school art teacher.

"I've always wanted to work for myself and be my own boss. After having children I knew I eventually wanted to return to work, but still knowing I did not want a 9-to-5 job," she said.

"I am an artist and I need to create. So combining my two passions - art and the love of sweets - I decided to start a bakery for special events."

Originally from Chicago, Rosetti-Boyme moved to North Carolina for the great weather and to stay home and raise a family. That eventually led to her business idea.

"I was tired of the same old grocery-store cookies and birthday cakes," she said. "I decided to take some courses in cake decorating/baking and felt I was ready to share my talent and turn it into at home business."

She does all her baking in her own kitchen. She received a North Carolina state inspection and permit through the city of Concord to sell from her home.

Rosetti-Boyme recently was part of a special event at the Vintage Motor Club in Concord called a "Wedding Experience," at which Sweet Art by Jessica was one of the premier vendors.

I asked her what she thinks of as the most rewarding part of her business.

"The most rewarding thing to me is seeing the look on the customer's face when the cake is picked up," she said. "Also, hearing them say, 'Your cakes not only look amazing but taste amazing as well.'

"But my business is more than just baking great desserts. I want to provide the most dazzling creations and deliciousness.

"My business is also about customer satisfaction and planning the event from start to finish," Rosetti-Boyme said. "I want to start out with finding out what the customer wants and needs and help them with every dessert detail.

"I want to help clients think outside the box when it comes to dessert," she said.

For more information about this stay-at-home mom turned business woman, visit, or call her at 704-794-2299.