We’re officially in the new year, and while most people are hitting the gym, picking up a book or cooking more at home, we’re thinking about all of the manicures we’ll be doing this year. January brings a new season in life, new trends and different colors to experiment with for the year. So, for our first official manicure of the season, we’re naturally gravitating toward this Essie gel polish that’s a deep red shade. Spotted on some of our faves including Hailey Bieber and Kylie Jenner, this shade is sure to be a popular one for the winter months. And, if you ever needed a reason to buy another tube of nail polish, this one is on sale for under $10, which is way less expensive than getting a manicure.
Essie Gel Couture Deep Red Nail Polish, $9.99 (23% off)
Ask any nail technician or enthusiast what the trendy shade of 2025 and winter is, and they’ll tell you that it’s deep red, usually a cross between cherry and burgundy. Celebrity nail artists including Tom Bachik, Zola Ganzorigt and Yoko Sakakura have been utilizing this gorgeous shade on clients including Selena Gomez, Ariana Greenblatt and Kylie Jenner, just to name a few.
Doing your own nails at home is a great way to save a little extra money. This deep red shade just screams winter, and it will look incredibly gorgeous on your nails. This gel polish is long-lasting, and it doesn’t chip or fade, so it’ll stay on for up to two weeks and doesn’t require a UV lamp. It’s easy to apply and only takes two coats for a rich and shiny look, and the swirl stem applicator makes for a precise application. Even though this polish looks like gel, it removes like regular polish, so no acetone (or soaking) is required.
Overall, nail enthusiasts can’t get enough of this polish, regardless of which color they ordered. One reviewer who ordered this shade says, “This is such a pretty color, and the Essie gel polish really lasts longer than regular polish.” Another reviewer (who ordered it in this bright red color) says, “Essie couture is everything that I have been looking for in a nail polish. (My nails) dry relatively fast, and it does look like gel nail polish.”
Another great thing about this polish? The color is very subtle yet elegant. It’ll pair well with your best winter outfits and makeup looks, and it’s one of the best colors for those attending multiple dinner parties and events this year. Start off the new year on the right note and color and stock up on this shade while it’s on sale.
