Food and Drink

Popular vegan restaurant is open for takeout in a new location in Charlotte

Fried chic’n drumsticks at Veltree.
Fried chic’n drumsticks at Veltree. CharlotteFive

Vegan soul food restaurant VelTree, the Vegan experience has moved its operations. Owners Velvet and Treona Kelty-Jacobs have opened a new location in Ballantyne Village and closed their University City location.

VelTree’s new location will eventually become a full-service restaurant, but it is now open for takeout and delivery only with a limited menu.

“Our mission is simply to provide plant-based food that feeds not only the body but also the soul,” chef and co-owner Velvet Kelty-Jacobs shared with CharlotteFive when its first location opened in 2018.

From its chic’n drumsticks to its ribz, jerk chic’n and famous mac n’ cheeze — Veltree has quickly made a name for itself on the Charlotte vegan scene. The Black women-owned restaurant has attracted celebrities including Tamar Braxton, Nick Cannon and Anthony Hamilton. It has also been recognized by PETA as one of the top 5 vegan soul food spots in the U.S.

Speaking on the growing trend of plant-based eating, Jacobs told CharlotteFive, “Vegan food has come so far from the traditional grass food of old. Whether you cook it from an online video, recipe, or pick it up from a local vegan spot, give your taste buds a new experience in 2021,” Velvet Kelty-Jacobs said.

VelTree owners Velvet and Treona Kelty-Jacobs opened the restaurant together after moving to Charlotte.
VelTree owners Velvet and Treona Kelty-Jacobs opened the restaurant together after moving to Charlotte. Courtesy of Velvet and Treona Kelty-Jacobs CharlotteFive

Veltree, the Vegan Experience

Location: 14825 Ballantyne Village Way, #150, Charlotte, NC 28277

Neighborhood: Ballantyne

Menu

Cuisine: vegan, Southern

Instagram: @veltreevegan

Editor’s note: An earlier version of this story incorrectly reported that a second Veltree location would open.


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This story was originally published September 15, 2021 at 10:27 AM.

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Laurie Larsh
The Charlotte Observer
Laurie Larsh is a freelance writer and travel junkie with an affinity for sunglasses, coffee and all things Tarheels. Relentless curiosity about people and places keep her wondering and wandering near and far and writing stories about it. Follow her travel adventures on Instagram @goexplauring or her website www.goexplauring.com.
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